The Dead Ads Rise Again…
Advertising’s strangest resurrection ritual returned to The Mint in Los Angeles last night, as the Dead Ad Society celebrated its second annual awards.
From more than 250 submissions, the top 16 scripts were shortlisted and performed live on stage by six SAG actors, while the judges deliberated in real time.
The result was a raucous night with more than 200 attendees that proved once again that some of the sharpest ideas in the industry end up buried before they ever reach the screen.
The winners of the 2025 Dead Ad Society Awards are:
Gold
“All Grown Up”
Jagger Moore
silver
“Ruin Their lives”
Jason Rappaport
Bronze
“Nay”
Anthony Cardenas
This year also marked the launch of Dead Ad Society’s first-ever Producer of the Year award, spotlighting the often-overlooked heroes of production — the people who keep the chaos from collapsing and still let everyone else take the credit. Entrants submitted a reel of their work along with bold, creative letters written by creatives on their behalf.
The inaugural winners were Melissa Moore (Innocean) and Lora Schulson (72andSunny).